The WB Taxi service from the merged company Wildberries & Russ has entered the mass market of Tashkent. After working in a "closed club" format, the platform has become available to all users, offering an unusual loyalty model with a return of up to 50% of the cost of trips in the form of bonus points.
The accrued "watermelon" points are equal to sums and can cover up to 99% of the price of the next trip. At the same time, the service focuses not only on passengers, but also on drivers: reduced commissions, fast payments and the possibility of guaranteed income are declared if the working conditions are met.
The company notes that the taxi market in Uzbekistan is growing rapidly, and the launch of WB Taxi in an open format is an important step in the development of the ecosystem. The plans include further improvement of the service, expansion of geography and creation of more transparent conditions for both users and partners.